What if you had no competitors? What if you couldn't get that sinking feeling in your stomach when you see someone else doing something close to you, with a fancier website, more intriguing programs, more stylish photos...?⠀ ⠀ Well, Judgey McJudge-a-lot, you know what would happen?⠀ ⠀ You'd focus solely on your work, on how awesome you are, how unique what you offer is, and how it's perfectly suited to your customers. Those customers that are your perfect people and dying for exactly what you have. ⠀ ⠀ You would spend all your energy on being open, collaborative, abundant and proud of what you've built. You would see just how many potential customers there are out there for you. ⠀ ⠀ You would love your photos and your website and your programs. ⠀ ⠀ Doesn't that sound nice?⠀ ⠀ Why can't you have that now? ⠀ ⠀ I don't believe in competition. I believe in adjacent businesses, and shared vision. I believe in common interests and common goals. There are lots of us with these. ⠀ ⠀ But there's only one of you. Only one of you who will do your thing in exactly this way with exactly these skills and exactly this experience and for exactly these people. You have become such a complex and intricately nuanced individual, it's impossible to have competition. ⠀ ⠀ I am a business strategist and coach. I grew up in the technology world. I worked in marketing, project management, sales, design, development, change management, business analysis, and leadership positions. I have two kids, a boy and a girl. I live in Canada, on the ocean, and I spent most of my life in small business and startups. ⠀ ⠀ I like very structured work and have built a program that is comprehensive and deep. I like smart, sassy people who like to laugh. I'm no nonsense, and not frilly (or sparkly). I like customers who work hard and can be vulnerable and ask for help. ⠀ ⠀ And that coach over there? Completely different life, experiences, personality. Her customers want her, mine want me. If I'm trying to be her, I'm not being what my customers want.⠀ ⠀ So double down on you, because it's exactly what your customers want. ⠀ ⠀ What would happen if you had no competition?
Get curious. Keep wondering. Ask the “why” questions and don’t let anything stay a mystery.⠀ ⠀ There are so many parts of business that feel like they just happen and we see the data, but it’s just a bundle of numbers. The click through rate. The viral post. The ROI. The conversions.⠀ ⠀ Then there are the other parts that have no data but still feel like a surprise... the way your client bristled at that last thing you said. The accolades you received in someone else’s mastermind but had no idea they were happening. The heated debate on that last post you made.⠀ ⠀ What we often miss is that these edge cases are phenomenal sources of really valuable information for us. And if we just get curious about what went down, we might uncover some really spectacular truths.⠀ ⠀ I have been learning from the best about getting curious. The remarkable @shihjenny never ceases to be curious, and encourages me to do the same. What I’ve learned about myself when Jenny’s pushed me to dig deeper, stop and ask more, peel back the layers and go one “why?” deeper has been transformational.⠀ ⠀ If we adopt a policy of curiosity rather than reaction, we put ourselves into a position to grow and become better. In fact, the most difficult and rigid people are the ones who have lost the motivation or ability to be curious.⠀ ⠀ Instead of wincing when your customer bristles, lean in to it and get curious. You might learn something valuable about their pain that will totally change how effectively you serve them.⠀ ⠀ Instead of just celebrating the fantastic response rate on your latest promotion, dig into the numbers and get curious about what made it work. You can replicate and improve that strategy next time. It’s like insurance.⠀ ⠀ Instead of telling yourself that you just can’t do it, get curious and ask yourself why you think you can’t. You may liberate yourself from your own constraints.⠀ ⠀ Becoming curious requires discipline, courage and intuition, but the opportunities to vastly improve yourself and your business are plentiful.⠀ ⠀ Tell me something you’re going to get more curious about next.⠀
How do you know when you’re ready for help? How do you know when it’s time to find another body that can fill in the gaps and fast track solutions?⠀ ⠀ 😬 When every minute of your day is edged in anxiety.⠀ ⠀ 😩 When you’ve spent far more time looking for the answers than what you expect it will take to solve the problem.⠀ ⠀ 😞 When you can’t imagine possibly taking on one more thing.⠀ ⠀ 🧐 When you finally let yourself believe that you don’t have to do it all.⠀ ⠀ 🤗 When you start to value your time.⠀ ⠀ 🤔 When you realize you are more productive doing things that come naturally.⠀ ⠀ Help comes in all forms. It could be a new member of your team. It could be a system or a service. It could be a community or a tribe. It could be a coach.⠀ ⠀ Funny that, it could be a coach. 🧐⠀ ⠀ My clients often come to me and say “I just need someone to tell me what to do”. They aren’t passing the buck, they are just ready for help. So ready that they fear if they have to wait any longer, it might actually mean the end of their business, or their sanity, or their family.⠀ ⠀ Some have finally realized that investment in their business is a necessary part of growth. I like to give them investment in their business and in themselves. ⠀ The best kind of help is the help that solves a problem, and leaves you better skilled.⠀ ⠀ The kind of help that teaches while it fixes.⠀ ⠀ I’d like to help you. I’d like to teach you. I’d like to give you the gifts of relief, calm, alignment and understanding. Of transformation and strength and clarity and precision.⠀ ⠀ This year has been one of massive growth. I had to ask for help because I couldn’t do it on my own. I’ve been booked solid for months.⠀ ⠀ Until now. I’ve got two spots opening in October for my 9-month coaching package. Two spots at today’s pricing, the last two before it goes up to where it needs to be.⠀ ⠀ I’m ready to roll up my sleeves and help you build a plan for growth. I’m ready to make you strong, knowledgeable and capable. I’m ready to care as much as you do about your success.⠀ ⠀ If you’re ready to ask for help, sign up for a Discovery Call and let’s get you on the road to the life you imagined.⠀ ⠀ Are you ready for help?
Why boundaries can make or break your business...⠀ ⠀ My client had sent me five emails in a span of 48 hours, on a weekend, with increasingly agitated tones. She was dealing with what seemed to her to be a crisis but I knew it was more emotion and fear than actual trauma.⠀ ⠀ My kids wanted to leave on our planned outing to the movies and shopping but my phone kept dinging. It was early in my new business and I was anxious to keep everyone happy. ⠀ ⠀ I stopped multiple times on Saturday to answer her long, panicked messages. The kids noticed.⠀ ⠀ The next day things got worse. More emails and more agitation except now it sounded like she was making this my issue. As if somehow I had created her problem (one of her systems wasn’t working properly 🤷♀️).⠀ ⠀ I dropped the kids at their hockey practice and ran outside to call her. She was livid and frustrated and I couldn’t do anything to help her from where I was. She demanded I find time for her in my schedule on Monday. It wasn’t open.⠀ ⠀ Eventually I stopped responding that day, and let her simmer down. It all blew over but I couldn’t help feeling like I had somehow let her down. ⠀ ⠀ And even if her problem had nothing to do with me, and even if she realized that later, the emotion of her experience would always be somehow linked to her work with me. When we finished working together, even though we made great progress, she always remembered feeling slighted.⠀ ⠀ I didn’t set boundaries and everyone ended up feeling crappy. I didn’t clearly state that while I could advise her on her systems, I wouldn’t be taking responsibility for them. I didn’t clearly state I don’t work on weekends.⠀ ⠀ If I had, her panicked messages might have come along with a “I’m so sorry to bother you”.⠀ ⠀ Being clear about your boundaries puts everyone on equal footing and helps you protect your brand and your business. That way, if you decide to step outside them once or twice, your clients are clear that it’s an exception and also gives you the means to say no, or yes if you choose.⠀ ⠀ What are your boundaries? Where are they maybe a little less clear than they should be? ⠀