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Pregnancy in the summer is a different kind of hot. I would call it: “as hell.” Thankfully, maxi dresses like this one from @marahoffman cool you down and make you look like every crevice on your body isn’t sweating. It’s my favorite of the summer. My latest outfit post is on the blog. Link in bio. 📸: ericajsimmons
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This week my IG profile hit 1 million impressions. But this was after having months of drastically low engagement. Like low LOW. A few weeks ago when I was trying to figure out why my good content wasn’t getting any traction I had to step back and look at the big Instagram picture. “Am I not a good content creator?” “Am I no longer relevant?” “Does the algorithm hate me?” These were all questions I asked myself because keeping you guys engaged is part of my job. Then I realized something simple but poignant - I need to put forth more effort. And I’m giving you that same advice. That’s right: TRY A LITTLE HARDER. Pay attention to your analytics. What’s the content your audience is really responding to? How can you rinse and repeat that? How consistently are you posting? Posting here and there with no intentionality isn’t going to cut it. There needs to be a process in place for you to post consistently. And get outrageous and write your captions ahead of time. SPOILER: Writing captions is hard because it’s actually copywriting. Your caption’s job is to get people’s attention enough to look at your photo, double tap it and leave a comment. CAPTIONS MATTER. Be sure to check out my Stories to get a more detailed explanation of how to get your engagement up. Love you, mean it 😊
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Do you need to wear eye cream? The short answer: yes. Moisturizer and eye cream are not created equal. More on the blog. Link in bio. 📸: @ericajsimmons
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To Whom It May Concern: The next time you see a pregnant woman tell her she’s beautiful. “You’re getting so big” is only considered a compliment until age 6. Thanks, MGMT
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When Hubs and I decided to write a family mission statement two years ago, it was to create a foundation for our marriage and a clear path to creating a family legacy. Today, #ontheblog I’m sharing how we went about writing it and the difference it’s made in our day to day. Link in bio. 📸: @ericajsimmons
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ME: Caliana, show me your smile! CALI:
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“Your self deprecation serves nothing and no one. It’s not humility or humor. It’s hazardous.” I hope today your self thought constantly implies that you’re just as great as you wanna be. You just have to decide you will be. ✨ 📸: @ericajsimmons