4 Tips to Boost your Personal Brand Online 1️⃣ Show up Consistently - Consistency is key and one of the hardest things entrepreneurs struggle with. Choose a platform where your ideal client hangs out, and consistently offer value, support and inspiration. 2️⃣ Build Relationships - Engage, engage, engage - that’s what social platforms are for. Building relationships are great ways to find collaborations, partnerships and give referrals. 3️⃣ Be Patient - Building a personal brand takes time. The “build it and they will come” mentality doesn’t work here. It’s a life time commitment of doing the first 2 tips to continue growth of your personal brand. 4️⃣ Build Trust - Best way to do that, is by being yourself. That means share stories, be relatable, give value and don’t be all about the sale. 100% guarantee you will attract the right types of clients be just being you and owing it! 👇 Are you ready to start building a personal brand? Got questions? Join my FB group to get free trainings on elevating your personal brand. Click link in bio!
And to make the point, I wrote a poem about it… ✨ In today’s market you gotta stand out Find aspects of your personality that you are nuts about Be the expert no matter what, Because a boring brand just won’t make the cut ✨ Double tap if you agree!❤️
Last week was my business birthday🥳Happy 1 year to me! Here are 4 things I learned in the process 1️⃣ Your brand is always evolving - This is normal folks. As you grow and evolve so will your brand. It’s OK to be tweaking, and changing things, and it’s even better to embrace it and let your imagination run wild. 2️⃣ Coaches help - I wouldn’t be where I am today without the help of a coach. Thanks @brodsimages In 90 days, I learned, I implemented and I grew beyond anything I could imagine. Coaches really help in supporting you on those rough days, holding you accountable, and guiding you towards greatness. 3️⃣ Mindset is everything - Running a business is unpredictable and full of highs and lows. A daily mindset practice will help manage all the wonderful and no to so wonderful feelings and thoughts that come with running a business 4️⃣ Find your tribe - You may have heard this one before, but seriously, finding friends, family and other entrepreneurs who get you and understand what it’s like to run an online business is a huge help! Bonus if you can find an accountability partner, so you can help each other stay on track and crush those goals!
Shout out to Zuzana of @medleythink and @lollipop.stock Yes, this bad ass business babe owns not one, but two businesses! It was one of the most fun branding shoots to date because Zuzana has a sense of humour that cracks me up, and she wanted to show off that personality in her brand. After all, she does create personality-driven brands for action-orientated entrepreneurs and small businesses. If you need brand design or stock photos, check her out…you may even see “moi” posing in some stock images that are of course on brand!
✨4 Steps to Building a Personal Brand✨ 1️⃣ Define Your Why - Before you can serve others you need to understand your purpose. What are your core values? What do you believe? Your why will guide your mission statement-which in a sentence or two, explains who you are and what you do. Then think about what makes you different. What unique aspects will attract your clients? Hint…It’s your stories. The more you demonstrate value through your stories and brand messaging, the more likely customers are to buy from you. 2️⃣ Determine your Ideal Client - Knowing who you want to attract and work with is key. Consider demographics and what makes them tick? Creating an Ideal Customer Avatar (ICA) can be helpful is finding the problems your clients have that you can solve. 3️⃣ Establish your Offer - What do you offer and what problem do you solve? Is is a product or service? What is the impact of what you sell? 4️⃣ Create Content - Find the platform where your ICA hangs out. Start building credibility and trust through your content. Spread your mission statement message, get social proof, inspire and tell stories about you and your business. Content creation comes in many forms: blogs, social media posts, videos, images, lead magnets, webinars, speaking in online groups, and email newsletters. ✨ Remember, your brand is what distinguishes you from your competitors, helping to form a lasting impression in the mind of your audience. The golden rule of successful branding is to be real and genuine. Just be you, that is your asset and a guarantee to attracting the kinds of people you want to work. Happy branding!
❓Do you wonder why you are not getting more clients? Can you confidently say you have invested in creating a personal brand with consistent, professional visuals that shares your story, speaks to your ideal client and displays your credibility? . 🏙 I'm back in NYC Nov 3-7th for Mini Brand Shoots. I help you to explode your visibility in the sea of offers, help you build your brand confidence so high you will have clients begging to work with you. . 👉2 spots remain on this incredible offer of $427 for 30 photos AND my 3 step process! 1️⃣ Craft your Brand Stories 2️⃣ Create the Content 3️⃣ Coach you on Content Strategy This won't last much longer. Send me a DM before it's too late!
Two years ago I would NEVER post this pic. I would have stressed out over my asymmetrical face, my thunder things, cellulite, and barely there breasts. ✨ Can you relate? Maybe you had thoughts of being fat, short, skinny, or you just don’t like the double chin that occurs when you smile. ✨ How is that working for you? It wasn’t working for me. I was tired of feeling sorry for myself, I realized I was only causing myself suffering. Your thoughts create your reality, so I made a choice to start embracing my body and the way I look. I started a practice of self love and gratitude, and don’t get me wrong I’m not perfect in my practice either. I skip a day or two sometimes, and I’m not always focused as I want to be. I’m human and with self love comes self-compassion. So, I try not to beat myself up about it. It’s all a journey and there are many ups and downs. ✨ There’s a lot of preaching about self-love these days. Which is a fantastic message and very needed in our world. So, please let this serve you as a reminder that self-love isn’t a destination. It’s a decision. It’s a practice. ✨ You are worthy, loveable, and capable of more than you think. You are enough. Breathe in self-love breathe out self-doubt. Breathe✨
Feeling lost on what to post? I hear that a lot. I recommend a method called Content Categories for service based businesses. There are 5 types of content to post. When content planning, mix up these categories and lead with offering more value. Serve not sell! 1️⃣ Value Content - Free and valuable content that people can learn from. Teach content based on the pain points your customers may experience. 2️⃣ Results Content - AKA social proof. It’s one of the best ways to show how your service works. When people see others achieving results, it makes them want a piece of the pie. 3️⃣ Inspirational Content - Be a cheerleader, supporter and encourage your audience. 4️⃣ Connection Content - This where people humanize your business and your personal brand shines through. Share stories in a genuine way that creates commonalities with your audience and builds trust. 5️⃣ CTA Content - Tell your audience what to do and how to engage with you. Sign up for my email newsletter, click the link in bio, drop a comment below, send me a DM…. 👇 I go more in depth about these Content Categories in my weekly FREE trainings. If you want to elevate your personal brand, learn more about marketing yourself online to get more clients, join my free FB group! Click the link in bio!
NEED A SEASONAL REFRESH? Autumn is here and I’m in NYC Nov 3-7th. 🍁 Listen up! I NEVER OFFER MINI SESSIONS, so at a price of $427 spots won’t last long. It’s seriously a steal ya’ll! 🍂 This is an AMAZING opportunity to increase your visibility with professional images and video to attract clients and increase sales. 🍁 Send a DM now to book!