• 🌴SUMMER SALE ALERT!🌴 . 🌴30% off ALL our gorgeous, ethically sourced clothing! 🌴 . 🌴for a LIMITED time only 🌴 . 🌴grab yourself that sweatshirt you’ve had your eye on for a while...and that tank that you thought would be perfect for the beach or gym or both! 🌴 . 🌴check out the full range on our website🌴 . 🌴HAPPY SHOPPING! 🌴 . . . . . . . . #sale #summersale #summerlovin #beachvibes #loveisland ##hoodies #hoodieseason #makewaves #streetwearbrand #skiwear #notonthehighstreet #trendsetters #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #ethicalfashion #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
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    🌴SUMMER SALE ALERT!🌴 . 🌴30% off ALL our gorgeous, ethically sourced clothing! 🌴 . 🌴for a LIMITED time only 🌴 . 🌴grab yourself that sweatshirt you’ve had your eye on for a while...and that tank that you thought would be perfect for the beach or gym or both! 🌴 . 🌴check out the full range on our website🌴 . 🌴HAPPY SHOPPING! 🌴 . . . . . . . . #sale #summersale #summerlovin #beachvibes #loveisland ##hoodies #hoodieseason #makewaves #streetwearbrand #skiwear #notonthehighstreet #trendsetters #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #ethicalfashion #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
  • So who doesn’t love lying in a bath, fully dressed, on a Thursday night playing with balloons??!! What a fabulous event last night for @cloudfemme hosted by the brilliant @loulouhart93 at @hartrestaurants 💕 it really was a brilliant evening, full of happiness and support 😊 listening to @laurengregory_pt speak was amazing and really inspiring x and it was lovely to meet two other businesses @warwickshiregincompany @helenrichmonddesign I absolutely LOVED chatting to everyone! What a great way to kick start the weekend! Thanks for having me @cloudfemme 💕 . . . . . . . . . #cloudfemme #womensupportingwomen #queenssupportingqueens #smallbusiness #weekendvibes # #hoodieseason #makewaves #streetwearfashion #womensfashion #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
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    So who doesn’t love lying in a bath, fully dressed, on a Thursday night playing with balloons??!! What a fabulous event last night for @cloudfemme hosted by the brilliant @loulouhart93 at @hartrestaurants 💕 it really was a brilliant evening, full of happiness and support 😊 listening to @laurengregory_pt speak was amazing and really inspiring x and it was lovely to meet two other businesses @warwickshiregincompany @helenrichmonddesign I absolutely LOVED chatting to everyone! What a great way to kick start the weekend! Thanks for having me @cloudfemme 💕 . . . . . . . . . #cloudfemme #womensupportingwomen #queenssupportingqueens #smallbusiness #weekendvibes # #hoodieseason #makewaves #streetwearfashion #womensfashion #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
  • ⭐️gift ideas alert!⭐️ I don’t know about you but this time of year is super busy with birthdays! I seem to have so many to remember! 🙈 coupled with end of year gifts for teachers! Why not shop small and independent x everything at urban shore is ethically sourced, including our jewellery x everything comes gift wrapped and popped into a reusable muslin pouch so you don’t have to do anything other than “add to basket!” 10% off all our jewellery ends tonight! (Monday!) So you haven’t got long! X . . . . . #teachergifts #teacherpresents #giftideas ##hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #sportswear #beachlife #flatlaystyle #urbanfashion #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
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    ⭐️gift ideas alert!⭐️ I don’t know about you but this time of year is super busy with birthdays! I seem to have so many to remember! 🙈 coupled with end of year gifts for teachers! Why not shop small and independent x everything at urban shore is ethically sourced, including our jewellery x everything comes gift wrapped and popped into a reusable muslin pouch so you don’t have to do anything other than “add to basket!” 10% off all our jewellery ends tonight! (Monday!) So you haven’t got long! X . . . . . #teachergifts #teacherpresents #giftideas ##hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #sportswear #beachlife #flatlaystyle #urbanfashion #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
  • This pic clearly was NOT taken today! ☔️ It was a couple of weeks ago in a sunny Southwold in beautiful Suffolk 💙 one of my fav places to go! So I was full of smiles and proudly wearing my SMILE tee! 😊 just in case you didn’t see my stories, these are now back in stock in all sizes! 💕💕💕 Hope you’re all keeping warm and dry...we’ve got the heating on! June where are you??!! 🙈 . . . . . . # hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
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    This pic clearly was NOT taken today! ☔️ It was a couple of weeks ago in a sunny Southwold in beautiful Suffolk 💙 one of my fav places to go! So I was full of smiles and proudly wearing my SMILE tee! 😊 just in case you didn’t see my stories, these are now back in stock in all sizes! 💕💕💕 Hope you’re all keeping warm and dry...we’ve got the heating on! June where are you??!! 🙈 . . . . . . # hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
  • 🌊MAKE WAVES🌊 . 💕two brand new urban shore sweatshirts now LIVE on the website! 💕 . I’m so excited to be able to share these sweats, with the slogan designed and written by me! 💕 . bringing a little bit of the beach to your wardrobe! . Both are made from organic cotton and recycled materials and are SO lovely and soft x . The pink is a medium fit, the grey is a more relaxed fit with a gorgeous wide neck-perfect for showing off your tan and perfect for putting on and taking off without messing up your hair! . As with all urban shore sweats and hoodies, our signature logo is printed on the left cuff x . 💕The response for these so far has been amazing! 💕 . There is currently 10% off as an introductory offer, but it won’t be on for long! . So which one do you like best??!! Or are you like me and love them both?! 💕 . Happy shopping! . Love Ruth x 💋 . . . . . . . #hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
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    🌊MAKE WAVES🌊 . 💕two brand new urban shore sweatshirts now LIVE on the website! 💕 . I’m so excited to be able to share these sweats, with the slogan designed and written by me! 💕 . bringing a little bit of the beach to your wardrobe! . Both are made from organic cotton and recycled materials and are SO lovely and soft x . The pink is a medium fit, the grey is a more relaxed fit with a gorgeous wide neck-perfect for showing off your tan and perfect for putting on and taking off without messing up your hair! . As with all urban shore sweats and hoodies, our signature logo is printed on the left cuff x . 💕The response for these so far has been amazing! 💕 . There is currently 10% off as an introductory offer, but it won’t be on for long! . So which one do you like best??!! Or are you like me and love them both?! 💕 . Happy shopping! . Love Ruth x 💋 . . . . . . . #hoodies #hoodieseason #makewaves #streetwearbrand #streetwearfashion #skiwear #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #beachlife #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #strongwomen #whatmamaworemonday #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #tbt #shopsmall #independentboutique
  • 💙beach huts💙 one of my favourite things x they look so pretty all lined up in their different colours...I’ve always wanted to own one, give it a name and make it look gorgeous 💙 but for the moment that’s another little dream... The reality is they are a signature urban shore design and you guys love them too! 💙 they bring a little bit of the seaside to your wardrobe 💙 I think if I owned one I’d have to paint it in the brightest near neon pink! 💕 what about you? 💕 . . . . . . #hoodies #southwoldbeach #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #notonthehighstreet #trendsetters #beachhuts#womenssports #womenssportswear #sportswear #jumperandjeans #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #midlifefashion #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
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    💙beach huts💙 one of my favourite things x they look so pretty all lined up in their different colours...I’ve always wanted to own one, give it a name and make it look gorgeous 💙 but for the moment that’s another little dream... The reality is they are a signature urban shore design and you guys love them too! 💙 they bring a little bit of the seaside to your wardrobe 💙 I think if I owned one I’d have to paint it in the brightest near neon pink! 💕 what about you? 💕 . . . . . . #hoodies #southwoldbeach #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #notonthehighstreet #trendsetters #beachhuts#womenssports #womenssportswear #sportswear #jumperandjeans #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #midlifefashion #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
  • This gorgeous sunny weather makes me dream of lazy beach days with the sound of the sea and the feeling of salt on my skin..... 🌊 🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊 Nearly half term when I’ll be able to get my fix of vitamin sea at the beautiful Norfolk coast 💙 Anyone else dream of the sea....? x . . . . . . #vitaminsea #norfolkcoast ##hoodies #hoodieseason #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #trendsetters #womensfashion #womenssports #sportswear #jumperandjeans #flatlaystyle #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #midlifefashion #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
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    This gorgeous sunny weather makes me dream of lazy beach days with the sound of the sea and the feeling of salt on my skin..... 🌊 🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊🌊 Nearly half term when I’ll be able to get my fix of vitamin sea at the beautiful Norfolk coast 💙 Anyone else dream of the sea....? x . . . . . . #vitaminsea #norfolkcoast ##hoodies #hoodieseason #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #trendsetters #womensfashion #womenssports #sportswear #jumperandjeans #flatlaystyle #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #midlifefashion #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
  • ⭐️I’m sooooo excited to have got through to the final 5 in this category! ⭐️ ⭐️ Thank you so very much to every one of you who voted in the first round! 💋 ⭐️ Voting starts again from scratch, so I would REALLY value your support again! 😊 If you have ever bought anything from urban shore, you like the look of it, you follow my stories or you just like to support small, independent business, please check out the link in my bio and cast your vote!!!! 😊 ⭐️ Thank you so much in advance! ⭐️ Love Ruth xx 💋 . . . . . . . #muddystilettosawards #finals #hoodies #hoodieseason #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #flatlaystyle #londonfashion #urbanfashion #sweaterweather #ethicalfashion #instabusiness#beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
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    ⭐️I’m sooooo excited to have got through to the final 5 in this category! ⭐️ ⭐️ Thank you so very much to every one of you who voted in the first round! 💋 ⭐️ Voting starts again from scratch, so I would REALLY value your support again! 😊 If you have ever bought anything from urban shore, you like the look of it, you follow my stories or you just like to support small, independent business, please check out the link in my bio and cast your vote!!!! 😊 ⭐️ Thank you so much in advance! ⭐️ Love Ruth xx 💋 . . . . . . . #muddystilettosawards #finals #hoodies #hoodieseason #luxurysportswear #streetwearbrand #streetwearfashion #womenstreetfashion #notonthehighstreet #trendsetters #womensfashion #womenssports #womenssportswear #sportswear #flatlaystyle #londonfashion #urbanfashion #sweaterweather #ethicalfashion #instabusiness#beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
  • We all need to do this when we can...it’s definitely not always easy! Today, Paul and I had the day together...catching up on all sorts and doing a bit of business planning in the sunshine! ☀️ it was so helpful and good to talk things through with another real life person!!! I am in no way moaning as I feel sooooo incredibly fortunate to be able to, but Sometimes working on your own, from home, can be quite isolating and it’s easy to doubt yourself and your ideas...so today was just what was needed! I feel recharged, motivated and ready to go again! And the sun making an appearance definitely helped!!! ☀️ hope your Monday has been good too xx . . . . . . #businessplanning #goodtotalk #mentalhealth #hoodies #streetwearfashion #womenstreetfashion #notonthehighstreet #womensfashion #womenssportswear #sportswear #jumperandjeans #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique
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    We all need to do this when we can...it’s definitely not always easy! Today, Paul and I had the day together...catching up on all sorts and doing a bit of business planning in the sunshine! ☀️ it was so helpful and good to talk things through with another real life person!!! I am in no way moaning as I feel sooooo incredibly fortunate to be able to, but Sometimes working on your own, from home, can be quite isolating and it’s easy to doubt yourself and your ideas...so today was just what was needed! I feel recharged, motivated and ready to go again! And the sun making an appearance definitely helped!!! ☀️ hope your Monday has been good too xx . . . . . . #businessplanning #goodtotalk #mentalhealth #hoodies #streetwearfashion #womenstreetfashion #notonthehighstreet #womensfashion #womenssportswear #sportswear #jumperandjeans #flatlaystyle #londonfashion #urbanfashion #boutiqueshopping #sweaterweather #ethicalfashion #instabusiness #styleinspo #beachlook #beachwear #sustainablefashion #sustainableclothing #organicclothing #strongwomen #shopsmall #independentboutique